Pro Bono Creative Marathon is the first of its kind in Georgia. It will pair teams of leading Georgian advertising and communications agencies with social enterprises.
Within 12 hours seven advertising and communications agencies in teams of 2-3 professionals will work with seven social enterprises and donate their time and expertise in frames of dynamic, participatory creative Pro Bono Marathon. The teams will work along previously agreed objectives to deliver customized marketing and PR plans for each participating social enterprise.
On the next day teams will present their outputs; other employees of the participating agencies, as well as members of Georgian Pro Bono Network and other companies will be invited.
The aim of the event is to popularize the concept of Pro Bono, encourage corporates to take up Pro Bono, and help social enterprises to better serve their constituencies.
The Marathon is organized by the Centre for Strategic Research and Development of Georgia (CSRDG) in cooperation with Georgian Pro Bono Network.
Participating advertising and communications agencies